Why do you have a website and what do you expect it to do? I guess that at the minimum it needs to do is to showcase your business, hopefully it generates business and if an ecommerce website, you it has to generate sales. But how do you know if your website is effective? If you have an ecommerce website, that's fairly easy to judge, as you know how many sales it generates, but could it generate more? If you don't sell from your website, knowing how successfully it promotes y

During a recent Wix webinar there were a few people saying that there websites weren't doing as well as they hoped, so I offered to give them a hand. One, who took up my offer, is a professional setting up her own design consultancy and on the face of it the website looks ok. Wix makes it easy to build good looking websites but it takes more than that to rank high in Google search results. Again Wix offers you the SEO tools to do this, but as with most tools, if you don't kno

In November I launched a new website, with a new domain name for A Carling Plastering Services. I verified it with Google and set up Google Search Console to track its performance, but as a brand new website it started on page 7 or 8 of search results! After 6 months of work (tweaking), I think we've cracked it! Andy's website is on page one and should be averaging a top three position by the weekend. You might wonder why this matters? It is estimated that 75% of clicks to we